Zhongbei Emperor Entertainment Group Limited

Zhongbei Emperor Entertainment Group Limited ("Zhongbei Emperor") was a joint venture involving a total investment of approximately RMB 10 million set up in July 2003 by Emperor Entertainment Group and Beijing Zhongbei TV Art Center Co. Ltd. of China. The latter is a controlling unit of Beijing All Media and Culture Group which is renowned for its large-scale quality production, market-oriented operations and leadership in the television drama series production industry in PRC.

Zhongbei Emperor's operations are divided into five segments, namely (1)Artiste Management; (2)Business Development; (3)Marketing and Promotion; (4)Administration and Finance; and (5) the Zhongbei Emperor School of Performing Arts.

Located in Chaoyang District, Beijing City, the Zhongbei Emperor School of Performing Arts has a teaching complex and student dormitory in a 4-storey building with a gross floor area of more than 3,000 square metres. Besides training, students attending the education programme will be arranged to take part in various performances to gain practical on-stage experience. Outstanding graduates will be short listed and recruited as formal contract artistes of Zhongbei Emperor. The company's first batch of contract artists comprises a total of 32 graduates including Baby Q, a five-girl pop idol-group that appeals to youngsters at home and in overseas markets.